ABOUT US
The USC Design Studio is a full-service creative group specializing in brand identity, print collateral, retail signage, interactive media, and environmental design for the USC community.
Established in 2001 as a division of Auxiliary Services, the USC Design Studio started as an internal design department for the USC Bookstore. Since then, our department has grown to support the design needs of all Auxiliary departments and has partnered with several other University departments including Athletics, Protocol & Events, the Viterbi School of Engineering and the Annenberg School for Communication.
We maintain a close relationship with Trademarks & Licensing and University Public Relations to ensure that all work is in alignment with USC Identity standards. The USC Design Studio has completed University-wide projects including the branding of the University’s 125th Anniversary, the design and production of the University’s annual Commencement materials, USC Civic Engagement , and the annual Good Neighbors Campaign.